 | | | BDA Case Study | | | | Situation BDA approached ROI360 to work with them to create a web driven personalised, variable brochure for their telecoms client. Solution ROI360 used the Pageflex server solution as a base to develop the dynamic collateral project. • Content chosen online from areas of interest. • Images and text flex to brand guidelines. • Personalised from web driven variables. • Variable page length with filler pages to maintain imposition scheme. • Branded, variable emails dynamically sent when web form submitted. • Email contains link to personal brochure • VPS optimised print file generated. What BDA say... Buckingham Colour Quest (BDA’s parent company) have partnered with ROI for many years. ROI have been responsible for introducing a host of profitable software solutions to automate and innovate our print and creative processes. Our client, an enterprise technology corporation wanted to deliver variable collaterals to its customers via automatically generated pdf’s and emails, direct from their website. ROI’s professional services team took control of the project from the outset, chasing us for requirements, clarifying responsibilities and pushing the job forward. There was a real sense of urgency from everyone involved with this project as timelines were very tight. ROI’s Pageflex specialists became an intrinsic part of our team during the development of the project, working closely with both technical and commercial individuals.” Andy Johnson, Buckingham Design Associates See the case study on BDA’s website | ROI’s professional services team took control of the project from the outset, chasing us for requirements, clarifying responsibilities and pushing the job forward.
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